Winter Storm to Impact 180 Million Americans:
How to Prepare Now 

Written by Ben Slaughter 

As winter weather continues to unfold across the United States, ReadyWise reminds you and your family to prepare today for the coming winter storm. According to current forecasts, a large and powerful system is expected to bring heavy snow, ice, sleet, and dangerously cold temperatures across a wide portion of the country. More than 180 million Americans could be impacted in the coming days — stretching from the Southwest through the Central Plains and into the upper Northeast.

The storm’s path is broad, with conditions expected to vary significantly by region. Some areas may experience heavy snowfall, while others could see ice accumulation from freezing rain. In many locations, travel conditions could deteriorate quickly, and the risk of power outages may increase as the storm progresses. In the days following the storm, much colder air is expected to settle in, increasing the potential for prolonged disruptions.

As the storm progresses, conditions are expected to change quickly. Forecast models indicate that portions of the Southwest and Southern Plains could see the initial wave of precipitation begin as rain before transitioning to snow or freezing rain as temperatures drop. Areas farther north and east may experience heavier snowfall, while regions along the storm’s southern edge could face significant ice accumulation — often one of the most disruptive winter hazards.

Ice accumulation can place added stress on trees, power lines, and infrastructure, increasing the risk of major outages. Combined with strong winds and falling temperatures, some areas may experience lingering effects even after the main storm system passes. Because of the storm’s size and reach, officials continue to emphasize the importance of monitoring local forecasts and preparing for rapidly changing conditions.

What This Means for Households

Winter storms of this scale often affect more than just travel. They can interrupt essential services and everyday routines, sometimes for several days. Households in the storm’s path may encounter:

-Dangerous road conditions that make travel unsafe

-Ice accumulation that can damage infrastructure

-Power outages that disrupt heating, cooking, and communication

-Prolonged cold that increases strain on homes and utilities

How to Prepare Today

While forecasts continue to be refined, now is the time to take practical steps to prepare. Staying informed through trusted weather updates and local alerts is important, but preparation also means ensuring your home has the supplies needed to remain safe and comfortable.

Key steps include:

-Making sure you have enough food and water for your household

-Checking flashlights, batteries, and backup lighting

-Reviewing heating plans and alternative cooking options

-Ensuring medications and essential items are easily accessible

-Having an emergency food supply on hand can provide reassurance during winter storms, particularly when travel is difficult or stores are temporarily inaccessible.

Emergency Food Options Available Now

It is not too late to get emergency food supplies in place ahead of the storm. ReadyWise products are available through several convenient online and retail locations, allowing you to choose the option that works best for your household:

Amazon:

https://www.amazon.com/readywise

Costco:

https://www.costco.com/s?dept=All&keyword=readywise

Walmart:

ReadyWise:
https://readywise.com/collections/bestseller

For immediate access to ReadyWise products, you can also visit your local Costco warehouse, where select ReadyWise emergency food supplies are available in store.